As we close out Mental Health Month, now is the perfect time for employers to take a broader view of what it means to truly support employee wellbeing. Today’s top talent—whether entry-level professionals or seasoned executives—are not just looking for jobs. They’re searching for workplaces that recognize them as whole people.
Holistic wellbeing encompasses far more than physical health or mental health resources. It includes emotional resilience, work-life balance, financial security, a sense of purpose, and opportunities for professional growth. The best candidates want to know: Will I be supported in all aspects of my life here? One way organizations can support these dimensions is by building a thoughtful total rewards strategy that aligns compensation and benefits with employee wellbeing.
At OMNI Human Resource Solutions, we’ve seen a clear shift. Organizations that make holistic wellbeing a visible, consistent priority are winning the competition for top talent—and retaining them longer.
Here’s how to position your organization as a destination for thriving employees, and how OMNI can help you design a recruitment strategy that reflects that commitment.
1. Make Holistic Wellbeing a Central Message in Recruitment
Wellbeing must be woven into your recruitment strategy from the start—not just listed at the end of a job posting. Candidates are looking for evidence that your organization supports their whole self, not just their performance.
When recruitment messaging focuses on total wellbeing, candidates are more likely to see a future with your organization.
2. Make Wellbeing a Core Part of Your EVP—Not a Perk
A strong Employer Value Proposition (EVP) tells candidates what your organization truly stands for. If wellbeing isn’t embedded in that message, you risk losing alignment with the values that top candidates are prioritizing.
Holistic wellbeing in your EVP could include:
- Flexible work structures
- Mental health resources
- Financial wellness support
- Professional development funding
- Inclusive team-building experiences
- Purpose-driven, values-based leadership
Candidates want to work where they feel seen, respected, and supported. That starts with an EVP built around holistic employee success.
3. Demonstrate Your Values Through Wellbeing
It’s not enough to say your organization values “people,” “balance,” or “community.” Candidates want to know how those values show up in your culture—and especially in how you treat your employees.
Organizational values are only as strong as the systems that support them. When you lead with values-backed wellbeing, you build credibility and connection with prospective talent.
4. Tailor Your Wellbeing Message to Industry-Specific Needs
Every industry has its own stressors—and its own solutions. A holistic approach to recruitment considers what wellness looks like in context and speaks directly to the unique needs of your workforce. Taking a strategic approach to talent acquisition not only supports wellbeing but also drives long-term business growth.
Manufacturing:
Emphasize safety, injury prevention, and opportunities for advancement. Highlight wellness-focused shift structures, financial literacy training, and resources to support long-term career health.
Professional Services:
Stress the importance of boundaries in high-pressure environments. Promote hybrid work options, PTO culture, team-based workload balancing, and emotional wellness resources designed for deadline-driven teams.
Education:
Recognize the emotional labor of teaching. Include mental health resources, resilience workshops, sabbaticals, and peer support groups in your messaging.
Healthcare:
Focus on reducing compassion fatigue. Tailor messaging around manageable caseloads, psychological safety protocols, and whole-person support—especially for leadership roles.
Nonprofits:
Support mission-driven staff by highlighting flexibility, mental health support, collaborative work environments, and leadership development. Show that your organization prioritizes the people behind the mission.
Local Government:
Appeal to civic-minded candidates with messaging about sustainable service. Spotlight internal mobility, whole-person wellness initiatives, and leadership development opportunities that support long-term impact in the public sector.
At OMNI, we help you translate your values and support structures into targeted recruitment messaging that speaks the language of your ideal candidates.
How OMNI Can Help
Whether you’re seeking your next executive leader or scaling your frontline workforce, OMNI Human Resource Solutions can help you develop a recruitment strategy grounded in holistic wellbeing.
Through Executive Search and Recruitment Process Outsourcing (RPO) services, we partner with you to:
- Define your wellbeing-centered EVP
- Craft wellness-forward job descriptions
- Customize messaging based on industry norms and role expectations
- Train hiring managers to speak authentically about support and culture
- Deliver a candidate experience that reflects your true values
The result? A hiring strategy that not only attracts top talent—but helps them thrive once they’re on board.
Reach out today to start building a talent strategy that reflects your commitment to employee wellbeing—from the front lines to the C-suite.
Authored by: Michelle Anderson, Vice President of Executive Search, OMNI Human Resource Solutions
